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Directions: You will now read a short passage and then listen to a lecture on the same topic. You will then be asked a question about the passages. After you hear the question, you will have 30 seconds to prepare your response and 60 seconds to speak.
You have 45 seconds to read the passage below. You may begin reading now.
Compassionate Consumerism
Compassionate consumerism is a relatively new trend in the American retail market. In this type of consumerism, when individuals make a purchase a portion of the money they pay is allocated to a charitable cause. Nowadays, individuals often look for ways to contribute to the betterment of humanity, but they don’t always have the financial resources to do so. Compassionate consumerism appears to be a good middle ground. While critics feel that it’s only a marketing ploy aimed at appealing to people in their 20s and 30s, others applaud the effort. They argue that it is desirable for companies to sacrifice profits in order to help those in need.
Now listen to a lecture about this topic in a business class.
Now answer the question.
Using the examples from the lecture, explain what compassionate consumerism is and how it works.
Preparation Time: 30 seconds
Response Time: 60 seconds
This response will be reviewed and graded after submission.